We have a new way of selling houses and condominiums. And we do it for only 1% of the sale price.
Hello, homeowners, my name is Clinton Paquette. The day of having to negotiate for a lower percentage rate is over. Because my real estate company is no longer a multiple listing service (MLS) member, I've been able to reduce my total commission from a high of 6%, down to only 1% of the sale price. To effectively replace the MLS, I now sell homes through my open house marketing concept. To help you better understand that concept, I now offer a for sale by owner class (FSBO). I will present that one hour class in either the privacy of your own home, or at my Sterling Heights office. Class content will include how to properly stage your home for sale, to strategically placing your open house directional signs, to correctly pricing your asset, and finally, to effectively negotiating the sale price of your home. If you don't follow and implement my aforementioned plan, selling your home will be difficult. In short, my $50 class will get you to the real estate closing table!
Now, for my open house marketing concept to be successful, you'll need to hold your house open every Sunday from 1-4. If you can't or simply don't want to hold your own open houses, my plan for you will not work. You see, because all of my advertising is built around the Sunday open house, all of my house and condo listings need to be open on that specific day, and from 1-4. To be clear, there are no exceptions to this requirement.
Having said that, let us now take a look at two example sales. On the sale of a $300,000 home, my compensation would be $3,000. But on a condo deal, closing at only $80,000, my commission would come in at only $800. Big or small sale, all of my deals receive the same degree of attention. Needless to say, the spirit of real competition is alive and well within my real estate brokerage.
The High Commission Problem
Moving on, and for far too long, now, residential real estate commissions have been exorbitantly high. To exacerbate this problem, some real estate agencies are now charging even more than the typical 6% commission. And to my amazement, many people are actually paying these excessive amounts. Big fees and high commissions, of course, are a consequence of not having real competition in the residential marketplace. My 1% guarantee is an attempt to combat this ongoing problem.
Home Buyer Awakening
Even though a multitude of home buyers are no longer using a multiple listing service (MLS) member to help them search for a home (MLS homes are priced too high), many still go on to actually find and buy a for sale by owner (FSBO) dwelling. But why is this happening? Could it be said that an increasing number of home buyers finally understand that the multiple listing service seller has added a big commission to the list price of their home? The answer, of course, is yes. And they won't tolerate it any longer.
A Written Listing Agreement Is Not Required
Now, since I don't require a written listing agreement, my peers within the real estate industry would tell me that this is a foolish proposition. They would tell me that most of you will not pay a commission unless contractually obligated to do so. Well, having already done much experimenting with my 1% model, I'm happy to report that this is not true. Most of you, in fact, after taking into consideration that you could be paying as much as 6% or more to sell your home, have been more than willing to pay a 1% commission.
So, whether you're selling or buying a home within the State of Michigan, I'm here to assist you. But you will first need to take either my $50 For sale by owner class, or my $50 home buyer class. In short, my upfront cost of $50 per person will save you a lot of time and money.
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