We sell homes for only 2% of the sale price.
Hello, folks, my name is Clinton Paquette. The day of having to negotiate for a lower percentage rate is over. Because my real estate company is no longer a multiple listing service (MLS) member, I've been able to reduce my selling commission from a high of 6%, down to only 2% of the sale price. To effectively replace the MLS, I now sell homes through my open house marketing plan. To help you better understand that marketing strategy, I offer a for sale by owner (FSBO) class. And while taking my $50 class would be very helpful, it's not mandatory.
That said, let us now take a look at two example sales. On the sale of a $300,000 home, my compensation would be $6,000. But on a condo deal, closing at only $80,000, my commission would come in at only $1,600. Big or small sale, all of my deals receive the same degree of attention. Needless to say, the spirit of real competition is alive and well within my real estate brokerage.
The High Commission Problem
Moving on, and for far too long, now, residential real estate commissions have been exorbitantly high. To exacerbate this problem, some real estate agencies are now charging even more than the typical 6% commission. And to my amazement, many people are actually paying these excessive amounts. Big fees and high commissions, of course, are a consequence of not having real competition in the residential marketplace. My 2% guarantee is an attempt to combat this ongoing problem.
Eliminating The Real Estate Middleman
To be upfront, my objective is to eliminate the real estate middleman. And the middleman, of course, is the multiple listing service (MLS). Because these various entities have convinced most home sellers that their MLS concept is the only way to sell a home, they can get away with charging high commissions. Because of this arrogance, they have also adopted the attitude that they are entitled to all home listings. A growing number of enlightened sellers, however, are saying no to that attitude, and the MLS member.
You see, as more home owners make their homes available via the open internet, and by-owner, many wise home buyers are no longer using a multiple listing service member to help them search for a home. In short, they are conducting their own by-owner searches. And many go on to actually find and buy their own homes. But why is this happening? Could it be said that many home buyers finally understand that the multiple listing service seller has added a big commission to the list price of their home? The answer, of course, is yes. And they won't tolerate any longer.
A Written Listing Agreement Is Not Required
Now, since I don't require a written listing agreement, my peers within the real estate industry would tell me that this is a foolish proposition. They would tell me that most of you will not pay a commission unless contractually obligated to do so. Well, having already done much experimenting with my 2% model, I'm happy to report that this is not true. Most of you, in fact, after taking into consideration that you could be paying as much as 6% or more to sell your home, have been more than willing to pay a 2% commission.
So, whether you're selling or buying within the State of Michigan, I'm here to assist you. Equally important, and as stated in my first paragraph, you don't need to take my FSBO class to receive my help. But, if you're really motivated to sell or buy a home, taking my class will save you a lot of time and money. That said, I now want to thank you for visiting my website. I'm also looking forward to hearing from you!
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